What is Media Literacy? Why does it matter?

Community workshops with basic media literacy lessons and lots of discussion. We learn to expand the traditional definition of literacy and activate the critical awareness necessary to navigate our media saturated culture.



for Media Literacy

Originally established as a luncheon series, we convene mothers and mother-figures to support them as media literacy educators within their own homes. If moms get it, their families and communities where they reside, in turn, get it too. Moms gather to share knowledge, concerns, and resources, as we build communities that prioritize healthy media habits.



for Media Literacy

Dads for Media Literacy began as a living room lounge chat for like-hearted humans interested in amplifying the value of media literacy education. 

We're building a network of Dads who discuss the media in and around their lives. They share ideas, resources, and tips for modeling healthy media habits for their kids.



for Media Literacy

We're building a team of athletes as iSpeakMedia Ambassadors who support media literacy education, and are open about the role media has played in their lives and careers. Steering conversations with young people toward a better understanding of their relationship with media.

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CORE Program

In our CORE Program, we begin to address matters of identity development with African-American adolescents. As we explore their relationship with media, we interrogate media’s influence on race consciousness and how it affects attitudes and beliefs about who they believe they can become within a society that struggles to reconcile enduring racial divisions. 


The Role Model Project

Students are challenged to rethink who we are encouraged to idolize in the mainstream media. Images of extraordinary women who lead with their intelligence are brought into the spotlight to recast examples of representation.


The Role Model Project broadens the scope of what young women see as options for themselves as they shape ideas about who they want to be in their adult lives. 

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The Power Factor

The Power Factor engages adolescents in activities designed to trace power—the mainstream decision makers and the altitudes of their influence—throughout the United States.


In this exploration of media and American government, students are encouraged to aim for the active side of power when they measure their potential. 


A recharged attempt at addressing racism in America through conversation led by young people gathered to create action steps for its elimination.


Students design a plan for resetting race relations in the communities they’re in line to inherit.